In this episode, Allison Turcio chats with Glenn Friesen, a seasoned SEO and data science expert at Cal Poly. Glenn shares his extensive journey from early tech enthusiast to leading digital strategist, emphasizing the importance of analytics and SEO in higher education. He provides practical tips on leveraging data to enhance user experiences, optimize content, and boost enrollment efforts.Key “How Tos”Leverage Analytics for Content StrategyOptimize Content StructureFoster Collaborative Content CreationUtilize Essential ToolsBuild a Durable Digital StrategyEmbrace Continuous Learning.If you loved this episode, please leave us a review on your preferred podcast platform. Your feedback helps us grow and reach more higher ed professionals like you.Guest Name:  Glenn FriesenGuest Social: https://www.linkedin.com/in/glennfriesen/?trk=public_profile_browsemapGuest Bio: Glenn Friesen is a seasoned expert in SEO and data science with over 15 years experience. He is part of the web team at Cal Poly nad has a wealth of knowledge in the digital sphere. 
- - - -Connect With Our Host:Allison Turciohttps://www.linkedin.com/in/allisonturcio/https://twitter.com/allisonturcioAbout The Enrollify Podcast Network:The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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