Welcome to The Apple Cart; the podcast for creative disruptors, disruptive creators and anyone who wants to do things differently in business. In this episode, your host, Gudrun Lauret, is joined by Vicky Quinn Fraser.Vicky explains her journey to microbook magician and the ways she helps people. Gudrun asks her to share more about the benefits of writing a book – how it helps your business, why people write them and what to do if you don’t have an idea yet.Vicky also shares some of her hobbies and favourite projects, why AI isn’t always as helpful as you might think, and how to be more creative in business and life.Timestamps05:32 - 09:54: How Vicky became a microbook magician11:15 - 12:05: Why people write books12:42 - 15:24: What a book can do for your business15:52 - 16:51: How ideas evolve over time17:32 - 21:22: What if you don’t know what your book will be about?21:56 - 23:39: Why Vicky picked the name Moxie Books25:44 – 29:02: Favourite projects30:03 - 35:24: Why Vicky has so many hobbies37:53 - 42:18: When AI isn’t helpful42:54 - 45:56: How to be more creativeUseful LinksVisit Vicky's websiteFollow Vicky on InstagramConnect with Vicky on LinkedInThe Apple Cart interview with Janine CoombesThe Apple Cart interview with Tim LewisBook: Janine Coombes: The Easy YesBook writing course: MicroBook MagicBook: Vicky Quinn Fraser: How the Hell do You Write a Book?Book: Kenda Macdonald: Hack the Buyer BrainService: Podcast content repurposing

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