This episode discusses Baiba's journey with the spelling of her name, how she ties her name to her identity and sense of belonging, and her family's history and the changing spelling of her family member's names. Over the 10 years of living in the UK and catering for the Brit’s comfort, Baiba's name has been butchered beyond recognition a number of times. After a decade, she finally and unapologetically reclaimed the original spelling of my name. I was inspired by Thandiwe Newton’s story and realised that she also allowed others to mispronounce her name for too long.
Baiba is a connector. She connects people, ideas and past to the future like dots, and is fearless in challenging the status quo and conventional thinking and certainly is someone you can count on to inspire you to think differently. Baiba is originally from Latvia, but have spent the past decade living in the UK. Over this time she has worked with FTSE100, NYSE listed corporates, Tech startups, and government organisations where has been involved in various global initiatives concerning People, Workplace Culture, Digital Transformation, Sustainability and Diversity, Equity and Inclusion. Today Baiba is the Founder & CEO of Lakehouse Consulting, where her key focus is evolving the global state of leadership to create more sustainable, equitable and inclusive ecosystems. She works with leadership teams to assess and optimise the impact of them.

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