Episode 112: How Long Should You Wait After Optimizing Until You Optimize Again?

16/09/2025 20 min Episodio 112

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Episode Synopsis

How Long Should You Wait After Optimizing Until You Optimize Again?This Amazon PPC deep-dive answers that for sellers and shows How Long Should You Wait After Optimizing Until You Optimize Again? in real account context.We unpack 7-day vs 14 or 30-day date ranges, how spend trend predicts direction, why attribution makes fresh ACoS look high, and when micro vs macro bid changes make sense.You'll see why revenue-per-click beats "wait for X clicks", how to set max increase/decrease limits, and why placement tweaks need 30-60 days.If you're chasing lower ACoS without decreasing volume, this Amazon PPC breakdown gives you the playbook.Drop your questions in the comment down below!🔗 Connect with Stephen & Andrew:⁠⁠⁠⁠⁠Stephen Noch on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Andrew Bailiff on LinkedIn⁠⁠⁠⁠⁠🎙️Follow That Amazon Ads Podcast:⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠🎧If you found this episode valuable, the best way to support us is by following the show and leaving a review on Spotify or wherever you listen.🌟Your feedback means the world to us, it helps more Amazon advertisers discover the podcast and helps us make it better.💬Got questions or ideas? Connect with us on LinkedIn, we'd love to hear from you.📅New episodes drop weekly, so make sure you're following us, same time, same place, every week.

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