We unpack Apple's latest event and hardware announcements, examining whether the new devices offer real innovation or just clever marketing tactics designed to keep users upgrading.• iPhone 17 Air introduces a new ultra-thin 5.6mm design with premium features at a $999 price point• Standard iPhone 17 finally gets ProMotion 120Hz display, 256GB base storage, and improved cameras• Pro models feature new aluminum chassis, vapor chamber cooling, and 48MP on all three rear cameras but with $100 price increase• AirPods Pro 3 adds heart rate monitoring and on-device translation features for $249• Apple Watch lineup expands with Series 11's health features, budget-friendly SE3, and Ultra 3's satellite connectivity• We debate the value proposition of each device and whether the "Pro" label is losing meaning as prices continue to climb• Most Ultra users aren't extreme athletes but everyday people seeking maximum battery life and durabilityThanks for listening to Tech Between the Lines. Join us next week as we examine how these devices perform in real-world reviews.Send us a textSupport the showBe sure to visit Tech Between the Lines for all the latest news and more!

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