How Home and Garden Brands Can Stay Top of Mind With Their Customers

07/11/2024 10 min

Listen "How Home and Garden Brands Can Stay Top of Mind With Their Customers"

Episode Synopsis

In today's competitive market, every home, garden and lifestyle brand wants to be at the forefront of their customers' minds when they're ready to make a purchase.

But how can brands achieve this coveted position?

We introduce the triple S strategy, a powerful approach that combines search, social, and store to keep your brand visible and memorable.

Understanding the Triple S trategy:

The triple S strategy is a comprehensive marketing approach that leverages three key channels for the home, garden and lifestyle brand

1. Search: Capturing customers when they're actively looking for your products or services.
2. Social: Keeping your brand visible and engaging customers even when they're not in buying mode.
3. Store: Providing a tangible, in-person experience that solidifies the customer's connection with your brand.

Whether you're selling products worth £40 or £7,000, this strategy can help you stay connected with your target audience and drive more sales.

In this T.E.A Talk we dive deeper into each component.
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