Going Digital: CRM - Necessary Evil or Secret Superpower?

12/02/2025 23 min Episodio 68

Listen "Going Digital: CRM - Necessary Evil or Secret Superpower?"

Episode Synopsis

Let’s be real: nobodylikes using a CRM. Sales teams dread it. Managers swear by it. And executives just want reports thatmagically make sense. So why does it still feel like pulling teeth to get people to use it properly?
In our latestTea & Timbits episode, we unpack the love-hate relationship with CRM systems. The truth? It’sprobably not your CRM that’s the problem—it’s how you're using it (or forcing people to use it).
🔹 Why most companies set up their CRM wrong
🔹 How to make it actuallyuseful for your team
🔹 The #1 mistake leaders make when implementing CRM
🔹 And why switching systemswon’t solve your problems
If you’ve ever muttered a curse word while updating a CRM, this episode is for you. 🎧 Tune in now and save yourself the headache later!
#CRM #Sales #BusinessGrowth #DigitalTransformation