Pool Pros text questions hereIn this conversation, Rudy Stankowitz discusses key financial concepts such as earnings amortization and EBITDA, emphasizing their importance in understanding a company's operational profitability. He introduces the FAFO method as a dynamic pricing strategy for small businesses, encouraging owners to test their pricing against market demand. The discussion also includes a comparative analysis of chlorine dioxide and traditional chlorine in pool sanitation, highlighting the advantages and challenges of each.takeawaysEarnings amortization provides a clearer picture of profitability.EBITDA is a useful metric for comparing businesses.The FAFO method encourages experimentation in pricing.Dynamic pricing can maximize revenue for small businesses.Not all customers are equally valuable; some drain resources.Testing price increases can reveal market tolerance.Chlorine dioxide offers advantages over traditional chlorine.Seasonal pricing strategies can enhance profitability.Understanding customer behavior is key to effective pricing.Chlorine dioxide's adoption in pool care faces regulatory challenges.Sound Bites"Let's move on to something that has a name.""Dynamic pricing is adjusting prices based on demand.""Some customers simply aren't worth the trouble."Chapters00:00Preparing for Pollen Season04:05Innovations in Pool Maintenance04:10The FAFO Method: A New Approach to Pricing14:10Implementing the FAFO Method in Business14:35Understanding EBITDA: A Key Financial Metric21:28Exploring Chlorine Dioxide: An Alternative Disinfectant30:59Barriers to Adoption of Chlorine Dioxide in the U.S. Support the showThank you so much for listening! You can find us on social media: Facebook Instagram Tik Tok Email us: [email protected]

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