In this episode of Talk Local To Me,host Heather Alto from the Central Virginia Business Coalition discusses upcoming local events and introduces a new business concept called "The Society," focused on women's beauty and community. Joined by Mike Norfield from Visiting Angels of Lynchburg, they engage with guests Bethany Parker, the founder of "The Society," and Kerri. The conversation covers personalized beauty services like chemical peels and spray tanning, emphasizing the importance of consultations and creating a welcoming environment. 

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