Listen "Why marketing needs Sustainable Futures"
Episode Synopsis
Sustainable Futures is designed to help marketers play their part and help deliver a better planet. Produced by Kantar, the world’s leading marketing data and analytics company, it will unpack the sometimes complex issues of waste, biodiversity, climate change and social justice. In this episode Jeremy Schwartz, chairman of Kantar’s Sustainable Transformation Practice, and Jonathan Hall, Managing Partner of Kantar’s Sustainable Transformation Practice, explain how Kantar is helping big brands to address the sustainability challenge. Jeremy and Jonathan discuss what consumers want from companies and the nuance that needs to be applied by market and by category. In short, they explain how marketing insights can deliver business advantage through sustainability. Hosted on Acast. See acast.com/privacy for more information.
More episodes of the podcast Sustainable Futures
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