Greenwashing: the act or practice of making a product, policy, activity, etc. appear to be more environmentally friendly or less environmentally damaging than it really is. attr. Merriam-Webster.comHow are you making sure to share your sustainability ambitions without having to worry about Greenwashing? If you're like most planners and event companies your solution has been to SKIP IT, not worth the risk, no reason for it to take your time. Hopefully, this episode will help you see the benefit and how you can start mining sustainability and your company's goals as content and conversation with your audience and clients.Follow @PositiveImpactEventConsulting on YouTube to get the video feed!To ask a question for a future walk email: AlyciaDrubeEvents {at} gmail.com or go to the Google Form: https://docs.google.com/forms/d/e/1FAIpQLSduKevDmLDOr2HhNORhM8giycd1VOOgYGObHXFyD_OhWFCtpQ/viewform?usp=sf_linkTo engage with Positive+Impact Event Consulting to make your Event Business and Events you work on more sustainable visit AlyciaDrube.comIf you'd like to subscribe to the podcast on your podcast app of choice check out the landing page: https://shows.acast.com/sustainable-events-dog-walk-podcastOr copy and paste: https://feeds.acast.com/public/shows/673509b204b5d35af46eb38a to your preferred podcast app. Hosted on Acast. See acast.com/privacy for more information.

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