This episode is on water conservation and #sponsored by Procter & Gamble (P&G). Water is Earth's most abundant natural resource, as more than 71% of the Earth's surface is water. However, freshwater that can be used by humans is only a small percentage of this available water. Because of this we have to preserve, control, and manage our water resources through conservation. We hope our Definers are thirsty to learn about how we as humans use and can conserve water. The episode includes a focus on how P&G's Home Care team is working toward a water positive future across its manufacturing facilities, its product offerings that enable people to save water, and its work protecting biodiversity and restoring water in water-stressed areas. In this episode, we have a fantastic conversation with Ashley Fill, Director of Sustainability for North America Home Care at P&G (and long-time Definer!) about the steps P&G has taken to advance water conservation as part of the company's larger sustainability strategy.  Join us for a deep dive into all things water conservation! ------ Sustainability Defined is the podcast that defines sustainability, one concept (and bad joke) at a time. Hosted by Jay Siegel and Scott Breen.  Each episode focuses on a single topic that helps push sustainability forward. We explain each topic with the help of an experienced pro, place it within our organizational tree, and help our listeners define what exactly sustainability is, episode by episode.  We have divided our organizational tree into the following seven sectors:  Energy  Cities  Natural Environment  Transportation  Business  Policy  Social  Each episode is categorized under one of our sectors and visually depicted within our organizational tree.  The more episodes we complete, the more the tree will visually define what exactly sustainability means.   www.sustainabilitydefined.com

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