Listen "12. How to Sell a Technical Idea"
Episode Synopsis
“Approach each customer with the idea of helping him or her to solve a problem or achieve a goal, not of selling a product or service.” – Brian Tracy, self-development expert Selling a technical idea through a technical presentation involves more than just delivering technical details; it requires making the idea compelling and relatable to your audience. In this week's podcast, we will discover three of the best ways for technical professionals to achieve this:
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.