Gillette vs. Nike: Lessons On Framing

Subject Matter
11/02/2021 13 min Temporada 3 Episodio 24
Gillette vs. Nike: Lessons On Framing

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Episode Synopsis

There is a difference between brands who miss with their messaging, and brands who empathise with the time. Comparing two case studies of Gillette and Nike showcases how marketing is often not just what you say, but how you frame it...

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