Daily Variety – Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film

Strictly Business
19/08/2025 18 min Episodio 22
Daily Variety – Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film

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Episode Synopsis

In today’s episode, Cineverse CEO Chris McGurk and MicroCo CEO Jana Winograde join host Cynthia Littleton to discuss their new venture to bring super short, low budget drama series to the U.S. They gamely answer the question: How is this not Quibi? And Variety reporter Ethan Shanfeld details how AI tools are accelerating product placement in TV and film.See omnystudio.com/listener for privacy information.

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