“The best way to focus on yield is to buy something with strong land value and minimal improvements.” – Jarrod McCabeMelbourne’s inner ring can look like a goldmine — but without the right fundamentals, investors risk poor performance. In this episode of Street Secrets, buyer’s agent Jarrod McCabe of Wakelin Property Advisory unpacks how to approach Melbourne’s unique market.With a career spanning more than 25 years, from property valuation to leading advisory work at Wakelin, Jarrod shares why scarcity, land value, and multifaceted demand are the three pillars of smart investing. He explains how urban sprawl, oversupplied apartment towers, and “wrong-side-of-the-street” buys can derail returns.From the Docklands and Southbank pitfalls to the lifestyle draw of Fitzroy and Hawthorn, Jarrod shows how understanding what locals truly value — transport links, village culture, orientation, and parkland — is critical for long-term growth.Whether you’re weighing yield vs. growth, or just looking for a safe path into Melbourne’s inner ring, this episode gives you the clarity to invest with confidence.Episode Highlights00:00 – Introduction01:13 – Meet Jarrod McCabe from Wakelin Property Advisory01:37 – From Valuer to Buyer’s Agent: Jarrod’s Journey02:19 – Richard Wakelin’s Legacy in Buyer’s Advocacy03:47 – Investment Focus and Market Fundamentals05:39 – Lessons from Melbourne’s Market Challenges07:29 – Navigating Melbourne’s Inner-Ring Property20:58 – Why Buyer’s Agents Add Real Value24:21 – Smart Negotiation Tactics with Agents29:10 – Teamwork and Experience in Property Buying33:01 – What Melbourne Buyers Really Pay For36:20 – Closing Thoughts & How to Reach JarrodAbout the GuestJarrod McCabe is a Director at Wakelin Property Advisory, Melbourne’s longest-standing independent buyer’s agency, founded in 1995.After completing a Bachelor of Business (Property) in 2000, Jarrod began his career as a valuer, gaining experience across residential, commercial, industrial, and rural property. In 2005, he moved to Melbourne to join a multinational valuation firm, and by 2007 was focused on inner-city residential valuations.Jarrod joined Wakelin in 2010 as a manager, became an Associate Director in 2011, and was appointed Director in 2018. With more than two decades of experience in the property industry, he is known for his valuation-based analysis, disciplined approach to negotiations, and deep knowledge of Melbourne’s market.Beyond his client work, Jarrod is a regular educator through seminars and webinars, and frequently contributes to the Australian Financial Review and other media outlets.Connect with JarrodWakelin Property Advisory - https://wakelin.com.au/Wakelin LinkedIn - https://www.linkedin.com/company/wakelin-property-advisory/Wakelin Facebook - https://www.facebook.com/WakelinPropertyAdvisory/Socials:LinkedIn - https://www.linkedin.com/in/jarrod-mccabe-81333034/YouTube - https://www.facebook.com/WakelinPropertyAdvisory/Work with Chris (Alcove)Business Webpage Link - https://www.alcove.com.au/Phone: 0489 913 227Email - [email protected]: LinkedIn (Alcove)  - https://www.linkedin.com/company/alcovembLinkedIn (Chris) -

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