Listen "Episode 35: A Small Act That Becomes Mighty, With Robbie Vitrano of Good Spread"
Episode Synopsis
In most ways, Robbie was "ruined" by New Orleans, a dying city, that he thought he was saving. It turns out it saved him, leading to the remaking of his brand design studio (Trumpet) into the launchpad for an entrepreneurial ecosystem that's at the center of a refocused, civically reengaged New Orleans. Robbie now runs, designs, and invests in food companies with social and environmental impact such as Good Spread, a nut butter company launched from a non-profit maker of a therapeutic peanut butter that treats and cures kids suffering from Severe Acute Malnutrition. Along the way, he co-founded Idea Village, Naked Pizza (a healthy delivery pizza company expanded internationally and sold to Mark Cuban), and maintains a portfolio of food-based companies under Innisfree. Robbie was an Ernst & Young entrepreneur of the year finalist, was named City Business Magazine’s innovator of the year, and won the Louisiana Technology Council’s technology of the year award. He is also a member of Adweek’s creative all-star team.
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