Storytelling for service-based solopreneurs isn't just for fun. It's not a device to gain attention and draw in a crowd of people from your niche.  So what can a story do for your business? In this episode, you'lll learn how to use stories to make y.our marketing easier. You will learn... ... 4 ways you can use stories to complete marketing activities - with samples ...Why every story you tell is a branding story (whether you plan them this way or not) ...What’s different about a selling story ...3 guidelines for telling a business story (the second will be a surprise) Resources: FREE: Link to story archetypes Kindle Book on storytelling (free with Kindle U limited): Grow your business one story at a time Course on creating your selling story Workbook on characters in your selling story Podcasts on the characters in your story: The hero The guide The cheerleaders The villain

Ver todos los episodios