Listen "Chapters with Paul: Story Archetypes"
Episode Synopsis
Paul Furiga, our Chief Storyteller and host, is back in the hot seat. In this episode, Paul dives into the nitty-gritty of story archetypes: what they are and how they are utilized in business. Plus, with over three decades of experience in the marketing and public relations industries, Paul explains how WordWrite’s trademarked story archetype process—called StoryCrafting—helps business owners stand out against the competition.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Learn more about your ad choices. Visit megaphone.fm/adchoices
More episodes of the podcast Storylines Live
Chapters with Paul: Brand Storytelling
26/08/2025
50 Takeaways from 50 Episodes
12/08/2025
Building Business Success with Ivy Slater
15/07/2025
Storytelling in Public Service with Jim Hunt
30/06/2025
Chapters with Paul: Learning Styles
16/06/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.