When organizations design equity incentive plans, they typically focus on the technical details: vesting schedules, strike prices, and regulatory compliance.  But according to Jane Darlington, this approach misses a critical component that can determine whether your program succeeds or fails entirely. Listen to the episode to learn how to build a communication plan that creates understanding, builds trust and connects people to their stake in the company's success. "Please note: This podcast content is for informational purposes only and is not intended as professional advice. Always consult qualified legal, tax, and financial advisors for guidance specific to your situation."For more informationCheck our website: https://www.optioincentives.com/stock-n-rollFollow Optio on LinkedIn: https://www.linkedin.com/company/optio-incentivesRead the blog: https://www.optioincentives.com/resource-hub/why-communication-makes-or-breaks-equity-programsJoin Stock 'N Roll with Christoffer Herheim, CEO and co-founder of Optio, as we break down what works—and what doesn’t—in equity compensation, with insights you can act on.

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