The Revenue Acceleration Rules by Shashi Upadhyay, Kent McCormick

12/02/2019 4h 53min
The Revenue Acceleration Rules by Shashi Upadhyay, Kent McCormick

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Episode Synopsis

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Title: The Revenue Acceleration Rules
Author: Shashi Upadhyay, Kent McCormick
Narrator: Eric Martin
Format: mp3
Length: 4 hrs and 53 mins
Release date: 02-12-19
Ratings: 4.5 out of 5 stars, 3 ratings
Genres: Corporate & Public Finance
Publisher's Summary:
A unique guide in the business-to-business space, The Revenue Acceleration Rules provides a clear framework for more effective marketing in an accounts-based environment. Written by a veteran in the predictive marketing sphere, this book explains how strategies typically used on the consumer end can be tailored to drive revenue in B2B sales.