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Listen "101: Rise of the Juul"
Episode Synopsis
Co-produced by Yunyun Wang, Michael Sun and Evan Kravitz
Ever wonder how an e-cigarette company founded on a mission to provide a “healthy alternative” for heavy smokers found their primary audience in a young demographic of former non-smokers? In this first episode of Cornell University’s brand new student-driven podcast, we take a deep dive into the origin story of a Silicon-Valley start-up turned multi-billion tech company.
The post 101: Rise of the Juul first appeared on State of the Pod.
Ever wonder how an e-cigarette company founded on a mission to provide a “healthy alternative” for heavy smokers found their primary audience in a young demographic of former non-smokers? In this first episode of Cornell University’s brand new student-driven podcast, we take a deep dive into the origin story of a Silicon-Valley start-up turned multi-billion tech company.
The post 101: Rise of the Juul first appeared on State of the Pod.
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