Our guest, Nicole Homer, is Co-founder and COO of biotech startup Hx Innovations, where they are transforming biomechanics technology into a portable camera to enable coaches and trainers to collect human movement analytics to individualize training programs, determine levels of fatigue, enhance return to play protocols, and safeguard against foot and ankle injuries. Nicole drives the mission, vision, and direction of the company; creating and implementing business operations strategies; forming strategic alliances and partnerships; and analyzing our performance for scalability and growth.Nicole has created and implemented operational and compliance processes for top performing international companies and has 8 years of military supply chain and logistics experience through her service in the US Marine Corps.To learn more about Hx Innovations, please visit: https://www.hxinnovationsinc.com/ Connect with Nicole and follow Hx Innovations via these platforms:LinkedIn: https://www.linkedin.com/company/hx-innovations-inc/ and https://www.linkedin.com/in/nicole-m-homer-mba-10376b7/ Twitter: https://twitter.com/HxInnovationsdeInstagram: https://www.instagram.com/hx_innovations/ Nicole shares an abundance of founder gems!00:00 - meet Nicole04:00 - how serving her country as a US Marine supply chain and logistics expert helped prepare Nicole for the founder journey - get the job done!07:30 - why Nicole became an entrepreneur - without struggle there is no progress12:40 - meet Hx Innovations - you'll love the story behind the name!24:00 - proving a bio tech startup MVP27:50 - filing patents for a biotech startup - hire an IP attorney!32:00 - how a biotech startup can find grants for non-dilutive capital38:20 - best SOPs and Policies advice for startups so they're prepared to scale44:30 - best advice for building a startup with a spouse50:00 - outstanding founder mindset strategy - inspired by Nicole's Mom and GrandmotherFAVE Nicole quotes: without struggle there is no progress; we didn't know what we didn't know; give folks the grace to grow into where they need to go; create an I Love Me Wall; what else am I capable of... pure deliciousness! ♥Thank you for carving out time to improve your Founder Game - when you do better, your business will do better - cheers!Ande ♥https://andelyons.com CONNECT WITH ME ONLINE: https://andelyons.com https://twitter.com/AndeLyonshttps://www.facebook.com/StartupLifew... https://www.linkedin.com/in/andelyons/ https://www.instagram.com/ande_lyons/ https://www.pinterest.com/andelyons/ https://angel.co/andelyons TikTok: @andelyonsANDELICIOUS RESOURCES:JOIN STARTUP LIFE LIVE MEETUP GROUPGet an alert whenever I post a new show!https://bit.ly/StartupLifeLIVEAGORAPULSEMy favorite digital marketing dashboard is AGORAPULSE

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