Scrader

Startup Couches
13/07/2021 28 min Episodio 109
Scrader

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Episode Synopsis


Ifeoma, head of growth and marketing at Scrader talks about this social commerce application that is built with a different experience, just like social media but with an interactive marketplace. She hints at them starting with fashion and then expanding later into more categories and verticals. She also talks about the lessons she has learnt over time building Scrader and how culture has a lot to do with changing their norms, how hard product discovery is and what vendors want.

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