Episode Summary:In this episode of Start. Scale. Exit., Ivan Galvez sits down with Justin Andrews, Co-Founder and CEO of REUZEit Technologies, to unpack how he turned the complex world of surplus lab equipment into a powerful circular economy platform.What started as a niche resale operation has grown into a scalable SaaS and Hardware as-a-Service (HaaS) model powered by AI and human insight. Justin walks us through the real story of REUZEit from being their first customer to building out the supply side before even touching demand. If you’ve ever wondered how to digitize a service business, bootstrap through chaos, or build a profitable company by fixing your problems, this one’s for you.Together, they explore how circularity isn’t just good for the planet, but great for business when paired with tech, operational depth, and a relentless focus on solving real problems.🔑 Key Takeaways:Why most marketplace startups fail and how REUZEit beat the oddsThe power of being your first clientWhy automation only works if you’ve lived the manual pain firstHow to grow responsibly without overhiring or chasing hypeThe role of AI in lifecycle management, and why humans still matterWhy SaaS came after the service and why that order saved themHow to productize operations into scalable techWhat sustainable profitability looks like in hardware-heavy industriesLessons from bootstrapping: when to reinvest vs. when to breatheWhy REUZEit is betting big on the circular economy and winning💡 Golden Nugget:“Circularity isn’t just about sustainability, it’s about extracting full value from every asset. We’re not just moving equipment; we’re moving businesses toward better margins and better habits.”Mentioned in the Episode: reuzeit.com/videos – Explore REUZEit’s lifecycle platform LinkedIn: Justin Andrews – Follow and connect with Justin REUZEit’s Hardware-as-a-Service platform (HaaS)Listen Now & Subscribe:Apple Podcast: https://podcasts.apple.com/us/podcast/start-scale-exit-by-sintesys/id1821116362Spotify: https://open.spotify.com/show/67vlE6A7nyoz7imV97qhqKAmazon Music: https://music.amazon.com/podcasts/ffad99ff-f3b7-4ac5-85e8-b85cde4a1c8d/start-scale-exit-by-sintesysOr find us wherever you get your podcasts.Powered by Sintesys.us Sintesys helps SaaS founders scale their platforms and customer experiences with high-performance development and support.

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