Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution

09/09/2018 41 min
Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution

Listen "Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution"

Episode Synopsis

In this episode Jocelyn talks about:

Data supported decision making
Why it's not about ROI
Marketing performance management