Listen "What Exactly is First-party Data? | Episode 68"
Episode Synopsis
Privacy and data go hand in hand. As privacy laws change, there's renewed focus on first-party data vs third-party data. Transparency and trust are crucial as more people become aware of how their data is being used by businesses. The definitions of first-party data and third-party data The challenges when it comes to collecting first-party data How you use first-party data What zero party data is and how it's different How personalization plays into first-party data And more!
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