Design for the senses — Andrea Manticò, TEDxVicenza

26/02/2020 23 min
Design for the senses — Andrea Manticò, TEDxVicenza

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Episode Synopsis

In this episode, Jay and Andrea Manticò, creative director of TEDxVicenza, discuss how to develop a design identity that creates a sensory experience. Tune in as Andrea provides a detailed walkthrough of TEDxVincenza’s process for building activations that deepen the connection between the attendees and the event.

1:50 - A transformative visual activation that can engage the emotions of your attendees
6:02 - The power of integrating sound as supportive material during TEDx talks
8:15 - How to incorporate the theme of an event into every design element
11:03 - A creative way to connect TEDx organizers by sharing recipes from around the world
13:17 - A step by step runthrough of TEDxVicenza’s graphic design process
16:54 - Solutions for how to create meaningful design elements on a shoestring budget
20:32 - How taking ownership of TEDxVicenza has been creatively liberating for the team

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