NASA to Silicon Valley CEO? That's Robert Green's unconventional path to launching Dizzion, Inc., a secure virtual desktop company that's changing how we think about cloud computing.But here's what makes Robert different: he brings a scientist's mindset to the busy world of entrepreneurship. Robert and Everett dig into why great products still need brilliant marketing, how to raise money without losing your soul, and why being honest with your team (even when it hurts) builds the kind of culture that actually lasts.Robert: “Science is really just a framework for solving problems—and leadership can be broken down in the same way.”“A great product doesn’t sell itself. Without marketing, messaging, and value, even the best ideas can die on the shelf.”“Resilience means owning your mistakes, being accountable, and never running away.”Links & Resources:Connect with Everett: linkedin.com/in/everettksands Connect with Robert: linkedin.com/in/rjgreenContinue the conversation at smallbusinessunscripted.comLearn more about Lendistry: lendistry.comTimestamps:01:00 – Career, compensation, or quality of life?01:55 – From NASA to Silicon Valley 04:05 – Science of leadership5:40 – Career highlights and lessons learned9:00 – Founding Dizzion11:30 – Building a successful team 15:50 – Overcoming setbacks and building resilience 18:30 – Lessons from customers23:00 – Staying ahead in the tech landscape25:20 – Advice to younger self Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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