Why I’ve Dodged Case Studies (Until Now) (EP58)

07/05/2025 8 min

Listen "Why I’ve Dodged Case Studies (Until Now) (EP58)"

Episode Synopsis

In this episode, I share the real reasons I’ve avoided publishing client case studies—and why I’m changing that. You’ll learn how to rethink my approach from “bragging” to “teaching,” plus five reasons case studies are one of the most powerful tools in your content marketing toolkit. If you’ve ever felt awkward talking about client wins, this one’s for you.Enjoy the episode!👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.🌟 Wish your website pulled in more leads? The Website Power-Up Plan™ is built for service-based business owners who feel like their website should be doing more but aren’t sure what’s standing in the way. Let’s make that darned thing work!🧰 I love me a good digital marketing tool. This week’s recommended tool is Lovable.dev.Lovable.dev takes normal written word and turns it into a website page or full website. It will build a software as a service, an app, all without knowing code. I've used it to create a visual of a landing page. I took some information I prepared from ChatGPT about what I wanted on my landing page, the structure, the copy, the colors, uploaded it here and it built out the visual framework. It really took a lot of the pain out of developing a new website page.Peek inside my toolbox for all my tools.🎧 This week’s recommended podcast episode is one I saw on my friend Emily Aborn's IG stories. Titled The Clutter Habit You Need to Break, I was intrigued.It talks a little bit about the psychology behind why when you de-clutter, it comes back. And it made me think how I have one of those junk drawers with things I barely use but yet when I was nomading around for a year, I didn't have any of that! The episode offers tips to stay clutter free. Have you especially enjoyed another podcast? Drop me a note and share!Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.

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