AI is reshaping creative work, and the signals are messy. Georg Zoeller, former Business Engineering Director at Meta and co-founder of the AI Literacy and Transformation Institute, explains what is actually changing and why the conversation around AI is often wrong. This episode looks at the basics behind modern AI, the pressure it puts on creative roles, and how productivity gains shift value across whole industries. Georg shows how magical thinking and hype distract from real risks, why data literacy matters more than job titles, and what skills will help you stay relevant as AI tools improve.🤖 Timestamps:00:00 Georg Zoeller’s Path Through Games and AI00:44 Why Most People Misread AI Basics04:26 How Bad Mental Models Create AI Confusion08:11 Why Plain Language Matters for AI Literacy13:01 AGI Talk and Why It Misleads Decision Makers13:56 The Next Technology Shift for Every Industry18:30 How Fear Pushes Companies Into AI Projects22:00 Why Meta Gives Its AI Models Away24:44 How Productivity Gains Change Creative Jobs31:50 What Creatives Risk by Ignoring AI Tools36:11 Why Craftsmanship Still Has Real Value39:37 Job Safety and the Need for Data Literacy48:51 The New Skill Set for Creative Work51:55 How Platforms Shape the Attention Economy59:50 Georg’s Guide to Understanding AI Basics01:00:49 Inside the AI Literacy Institute🤖 Learn More About Georg:- AI Literacy Transformation Institute- Centre for AI Leadership🤖 Connect with Juan Faisal:- LinkedIn- Newsletter- Juan Faisal: WorkAbout Creativity & Robots:“A love letter to human creativity, with AI as the stage prop.”Creativity & Robots is a podcast about human creativity in the age of AI. Creative Strategist and host ⁠⁠⁠⁠⁠⁠⁠⁠Juan Faisal⁠⁠⁠⁠⁠⁠⁠⁠ interviews creative professionals in various fields to explore the relationship between human creativity and generative AI and how it influences our creative process, the work we do, and the media we consume.Whether you're a seasoned expert or just starting out, join us to learn how generative AI can boost your creativity. We'll also discuss ethical implications and question the tech buzz when it doesn't add up.Subscribe to Creativity & Robots here!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Amazon Music⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠If you enjoyed this episode, please leave a review, subscribe, and let us know what topics you'd like us to cover in future episodes.

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