In this episode of the Skynet Chronicles, Tim Davies and Kristian Downer dive into the intricate world of marketing in the age of AI. They discuss how the plethora of new tools has made marketing increasingly complex, leaving many business owners confused. Kristian emphasises that while tools may evolve, the core concepts of marketing remain unchanged. He advocates for a focus on understanding the audience and their needs rather than getting distracted by the latest shiny tools.With the launch of a new product, the DowSocial Marketing Assistant, the episode reflects on the importance of merging human insight with AI capabilities. Kristian's vision revolves around equipping businesses with the tools to create authentic and effective marketing strategies without losing their unique voice._________________________________________________________________The Skynet Chronicles Podcast is brought to you by Project Rising (AI Consultancy & custom implementation, based in Peterborough UK) | Hosted by Tim Davies. https://projektrising.ai#podcast #AI #AIpodcast #artificialintelligence

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