ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Stanley Cups - from rugged uses to a stylish collectible"
Episode Synopsis
Launched in 1913, the Stanley Cup was marketed for its rugged uses by cops, defense personnel, and those engaged in outdoor activities. It remained a reliable but niche brand for its niche uses for over a hundred years. And then, by a stroke of luck, Stanley pivoted its marketing to appeal to a wider audience. What did they really do? What was this stroke of luck?
Zerodha Varsity on Social Media:Instagram: https://www.instagram.com/zerodhavarsity/X: https://x.com/ZerodhaVarsityYouTube: https://www.youtube.com/@varsitybyzerodhaDisclaimer: The stocks or financial instruments discussed in this podcast are meant for educational purposes only. Please do not consider them recommendations or financial advice of any form.
Zerodha Varsity on Social Media:Instagram: https://www.instagram.com/zerodhavarsity/X: https://x.com/ZerodhaVarsityYouTube: https://www.youtube.com/@varsitybyzerodhaDisclaimer: The stocks or financial instruments discussed in this podcast are meant for educational purposes only. Please do not consider them recommendations or financial advice of any form.
More episodes of the podcast Side Notes by Zerodha Varsity
Wipro's multiple hats - from groceries to IT
30/12/2025
Nike, Adidas, Puma, and their D2C pivot
16/12/2025
In God we trust