Why Going DTC Isn’t as Simple as Putting Your Inventory Online

Shopify Masters
21/11/2023 28 min Episodio 532
Why Going DTC Isn’t as Simple as Putting Your Inventory Online

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Episode Synopsis

Perfectwhitetee co-founders Jen Menchaca and Lisa Hickey had decades of experience in fashion wholesale. Now, they’re taking their t-shirt company direct to consumer, and learning an entirely new strategy for selling online.To learn more about perfectwhitetee and for show notes: https://www.shopify.com/blog/perfectwhitetee-wholesale-to-dtc
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