The Future of DTC: Funding Strategies and Using AI

Shopify Masters
18/02/2025 37 min Episodio 665
The Future of DTC: Funding Strategies and Using AI

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Episode Synopsis

Matthew Scanlan, co-founder of cashmere company Naadam, shares how his company started with a daring ride across the Gobi Desert and $2.5 million in cash. Matthew discusses the challenges of launching a direct-to-consumer brand in today’s market, including securing funding, managing cashflow, and leveraging AI.For more about Naadam and show notes: https://www.shopify.com/blog/naadam-financingSubscribe to the Shopify Masters YouTube channel for video interviews.
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