Quenching your thirst for more horsepower on the Craft Beer, Cider and Spirits industry. Each segment will dive into a slice of marketing, distribution, sales, events and related topics designed to help build your marketing muscle plant.

Latest episodes of the podcast Shinerunner Craft Marketing

• Shinerunner Ep17 | Case History
• Shinerunner Ep16 | Wholesaler Training And Motivation
• Shinerunner Ep15 | Sales Rep Training And Motivation
• Shinerunner Ep14 | Chain Merchandising
• Shinerunner Ep13 | Preparing For The Chains
• Shinerunner Ep12 | Marketing Review
• Shinerunner Ep11 – Special Event Do’s And Don’ts
• Shinerunner Ep10 – Special Events – Trial And Sampling Synergies
• Shinerunner Ep9 – Marketing Shift
• Shinerunner Ep8 – More Beer Sales Incentive Ideas
• Shinerunner Ep7 – Clutter Bustin’
• Shinerunner Ep6 – Motivate The Wholesaler
• Shinerunner Ep5 – The Wholesaler
• Shinerunner Ep4 – The Four P’s
• Shinerunner Ep3 – Pursuing Austin
• Shinerunner Ep2 – Brand Story, Target Marketing
• Shinerunner Ep1 – Why Marketing For Craft Beer?