In this episode of She’s Taking Over, I’m joined by Holly MacAlpine, someone you might know from Big Brother, FBoy Island or The Amazing Race. But the version of her you’ll meet today is nothing like the one you saw on TV.In the last 12 months, Holly has landed a new job, stepped into politics, built a loyal audience, and rebranded her entire life all by creating content that aligned with her actual interests.She stopped trying to fit the aesthetic, leaned into her voice, and started taking up space in rooms she never expected to walk into. This is what happens when you back yourself before the world catches up.💡 What you’ll take awayHow Holly’s content created unexpected career opportunitiesWhat changed when she stopped trying to be likeable and started being herselfThe mindset shift that helped her stop second-guessing and start sharingWhat consistency really looked like in the early stagesHow to deal with assumptions when your identity evolves publiclyWhy you don’t need a niche to be memorable — you need clarityHow Holly handled imposter feelings while stepping into new spacesWhat rebranding your life actually looks like behind the scenes⏰ Key moments 00:00 How this episode came about 03:40 From FBoy Island to Parliament — no, seriously 07:10 Starting over without over-explaining 10:45 What Holly was scared of — and why she did it anyway 14:20 Showing up for what you actually care about 18:00 When you’re ready for more — but don’t know what 22:10 How content helped Holly build momentum 28:20 Rebuilding your identity in public 35:50 What’s next — and why this is just the beginningThis is She’s Taking Over in motion — choosing to evolve, showing up before you feel ready, and letting your actual interests, not other people’s expectations, shape the life you build.If you’re in the middle of your own rebrand, personally or professionally, this one’s for you.🎯 Leave a review if it hit, tag @jennaannedavies and @hollyunmuted in your story, and let us know: what part of your life are you ready to take over next? Hosted on Acast. See acast.com/privacy for more information.

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