Send us a textIn this engaging conversation, Rachel Klein shares her unique journey from being a modern dance major to founding Revival Food Co., a premium almond butter brand. She discusses the challenges and triumphs of starting her business, including her experiences with scaling, entering retail, and navigating setbacks. Rachel emphasizes the importance of relationships in the food industry and the lessons learned from her partnership with Walmart. She also highlights her vision for the future of Revival, focusing on innovation and strategic partnerships.Impactful highlights within this episode:Scaling a business comes with unexpected challengesEntering retail requires a different strategy than direct-to-consumerBuilding relationships with buyers is crucial for successInvesting in support and mentorship can accelerate successBeing open to change can lead to new opportunitiesBreakdowns:00:00 From Dance to Almond Butter: Rachel's Journey02:52 The Birth of Revival Food Co.06:09 Crafting Unique Flavors: The Science of Almond Butter15:03 Starting with Local19:44 Pitching to Giant Eagle Market District35:17 Breaking into Retail: The Walmart Experience44:39 Trouble on Shelf51:12 Rebranding and New Opportunities56:14 Exit off Walmart shelves1:07:57 Revival Future GrowthLinks mentioned in this episode:Social Media:Revival Food Co. Instagram: https://www.instagram.com/revivalfoodco/Revival Food Co. TIktok: https://www.tiktok.com/@revivalfoodcoShop Revival: https://revivalfoodco.com/Check out Revival’s website to find retailers products are sold. Support the showHow to Follow Shelf Talks Podcast on social:Instagram: https://www.instagram.com/shelftalkspodcast/Linkedin: https://www.linkedin.com/company/shelf-talks-podcast Love what you hear on Shelf Talks? You can now support the podcast. Every contribution helps bring more indie voices to the mic. Thank you for being part of this journey! ✨ https://www.buzzsprout.com/2411532/support Contact us via email: [email protected] Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode! [email protected] Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes Buy Book

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