What's behind the title of the show, "Serve Strong Finish Strong"?In this episode, I introduce a slight pivot in the direction of the podcast. Founders of businesses who are in their 50's and older have a unique set of circumstances. These situations span both their professional and personal lives.The show will begin to address these unique circumstances. I will explain why the pivot and what you can expect of the future episodes.I will also address what to do if you are not a business founder.To learn more, visit:www.servingstrong.comListen to more episodes on Mission Matters:www.missionmatters.com/author/scott-couchenour

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