ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "From B2B basics to brilliance "
Episode Synopsis
In this episode, Katy Howell sits down with Tejal Patel and Scott Stockwell to break down why fixing the fundamentals is the key to marketing success. While trends come and go, businesses that align marketing with business goals are 37% more likely to succeed, yet only 6% use customer insights effectively—and that’s where the real opportunity lies.
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