In today’s episode I’m delighted to introduce Kevin Shulman. Kevin is President of Shulman & Associates/Sandler training, where he has been training business owners, sales managers and salespeople to help them grow their business and reach their full potential. He is the author of ‘Goal-Setting Bootcamp’ which provides a practical ‘how-to’ approach with goal setting. It is designed for anyone with dreams and visions for success both personally and professionally.   In today’s episode, Kevin talks about:     The importance of having long and short-term goals with written plans    Why you should never do goal setting as a solo exercise    The importance of going back to your values    Setting goals because of societal pressure   The major mistakes people make when setting goals    What we need to give up when setting goals   Setting the right goals to ensure you are not overwhelmed    The importance of setting personal goals before business goals   Why we do not need to limit the number of goals we set   Why your subconscious works like Google   The power of positive affirmations    Going public with your goals    The importance of setting smart goals   How having an accountability partner can help you achieve goals .  Listen Out For:     When setting goals, figure out what you want your life to look like a year from now, five years from now and in retirement. Then look at your business and say, OK, what do I need to do in my business to get that lifestyle?   We've got a supercomputer that lives on top of our shoulders. It can process an awful lot. We used to say 30-40 years ago that we could only work on two or three goals at a time but what we now know is that you can have 2030 goals and it's not a problem    Your subconscious can't distinguish the difference between what's fact or fiction so if you continue to tell yourself something, then ultimately that just becomes part of your overall programme.    Key takeaway   A very wise man once said, "you're either part of your own plan or you're a part of someone else’s. Make sure you're a part of your own plan".   About the Host     Director and Founder of Simple Scaling, Brendan brings 25 years’ experience of scaling businesses. Previously, Brendan spent 16 years as a global business leader with CDE, 12 of those as Group MD, steering the company through the global financial crisis to considerable strategic growth success with offices now in 6 continents employing almost 700 people across the world (from 15) and 25X revenue growth.      https://www.linkedin.com/in/brendan-mcgurgan-11854a13/  https://simplescaling.com/meet-the-team 

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