Background / IntroductionSaar Safra, serial entrepreneur and CEO/co-founder of Beewise, joins Prof. Dan Isenberg to share the extraordinary mission of his sixth startup: saving the bees to secure global food supplies. With backing from Fortissimo Capital and others, and over $170 million raised, Beewise is pioneering robotic beehives to counter catastrophic bee colony collapse—a crisis affecting over 60% of colonies in the U.S. annually.Key ThemesExistential Agricultural RiskTech-Driven Regenerative AgricultureCapital and Talent as Growth BottlenecksHardware-as-a-Service Business ModelKey TakeawaysMassive Pain Point, Solved with Innovation: Traditional wooden hives (from 1850) are no match for modern threats. Beewise’s robotic hives diagnose and treat issues in real time.Mission Drives Culture: Employees must express genuine passion for bees to be hired. Passion and purpose are prerequisites for performance at Beewise.Iteration Over Perfection: Sar encourages continuous learning, embracing failure as the path to improvement—“if you don’t fail, you’re  out.”Biological Deadlines, Not Business Timelines: Development cycles are synced to pollination seasons. Missing a deadline means losing a year of agricultural impact.Scalable and Profitable Path Ahead: Despite being CapEx-heavy, each device is profitable. With more capital and talent, Beewise is poised to surpass $100M in revenue soon, on the way to a projected $500M ARR in 5 years.Favorite Quotes“We saved 124 million bees last year. That’s our success metric.”“Our deadlines are biological, not business-driven. If you miss February, and you lose 5% of the 24 years left to fix this.”“You can’t save the real world with bits and bytes alone.”“At Beewise, if you don’t fail, you’re out.”“I want my name on the short list of people who turned the tide for bees.”

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