When was the last time you Googled yourself?In this episode, we’re talking all things digital footprint—what people see when they search for you or your business, and how your online presence could be helping (or hurting) your reputation.From old reviews and out-of-date socials to no Google presence at all, we cover what to check, how to clean it up, and how to use reviews in a smart and simple way to build trust and grow your brand.Whether you’re a solo agent, a PM running a portfolio, or part of a big brand, your online rep matters more than ever. So does your Google review strategy.We Talked AboutWhy your website, socials and reviews all need to tell the same storyHow one bad experience with one team member can damage a whole brandWhat to audit in your digital footprint right nowWhy Google reviews matter more than RateMyAgent (and why you should care)How to ask for reviews without sounding pushySmart ways to get tenant reviews and use them as social proofWhat to say when responding to bad reviewsHow to use positive feedback as content on socials (without sounding wanky)Why reviewing your clients can help boost your own repWhy auditing and systemising your review strategy is non-negotiableChapters[00:00] Welcome: When was the last time you Googled yourself?[03:00] What people see before they ever call or book with you[05:00] How one weak link can ruin your whole brand reputation[07:00] The truth about bad reviews and what to do when you get one[10:00] Google vs RateMyAgent: Which one matters more?[13:00] Review strategies that actually work[16:00] When and how to ask for reviews[18:00] Using surveys to find out who's happy before you ask[20:00] How to handle negative feedback with confidence[23:00] Using reviews as content without sounding salesy[25:00] Getting tenant reviews and shifting industry perception[28:00] Homework: Audit, systemise and show up better onlineFree DownloadThe Ultimate Personal Branding Blueprint A free guide for agents, PMs and BDMs who want to stand out, get noticed and grow their business. 👉 Download the guide The Brand LabMarketing made easier for real estate pros Brand Lab is your shortcut to better content, stronger branding and more leads. 👉 Join now With your hosts:Jessica Whatman, founder of AgentSyncHermione Gardiner, founder of Sidekick

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