Ep178 How Brittany Trafis Rode the AI Wave to Reinvent the Agency Model (and Grow Sales Fast)

Sales Talk for CEOs
23/09/2025 34 min Episodio 178
Ep178 How Brittany Trafis Rode the AI Wave to Reinvent the Agency Model (and Grow Sales Fast)

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Episode Synopsis

What happens when a seasoned marketer reimagines everything she knows about agencies, on a beach, notebook in hand, while her kids play nearby? Brittany Trafis, CEO and co-founder of Soarion Digital, shares how she built an AI-powered agency that challenges everything about traditional marketing models.In this episode, Brittany walks Alice Heiman through the rapid sales growth of Soarion: from early experiments to real client results, through founder-led sales and how boldly saying “the agency model is broken” helped them break into a noisy market as they prepare to scale.Rapid-Fire Picks:Book: Multipliers by Liz WisemanPodcast: Business WarsAdvice to CEOs: Don’t get lost chasing what’s next, focus on timeless principles. Technology evolves, but people still crave connection and community. Stay grounded in what doesn’t change.🔗 Connect with Brittany & AliceBrittany Trafis: LinkedIn | WebsiteAlice Heiman: LinkedIn | Website

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