Listen "204 - The ABCs of a POC"
Episode Synopsis
The reason we execute a POC is to win a customer towards purchasing our product or solution. In the context of a POC, we as the Sales Engineers are looking to secure the technical win. How you get the technical win can be achieved through a POC and learning the ABCs how to be successful in a POC we discuss today on Sales Burrito.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.