Phillip is a product builder, software engineer, web developer & Digital consultant, the founder of Out Flash, a mass email service inside Outlook, Elementary Analytics a sense making platform for your website and social media analytics, Baitcamp, A log, planner and archive for fishing enthusiasts & Sensible Backup, a backup for your windows device made easy.He currently works full-time as a software engineer where he has experience in desktop development, API construction & off the shelf apps integrations, while he builds his SaaS companies as his side hustle on his off time.During this interview we cover:00:00 - A word From The Sponsor01:02 - Intro02:07 - Phillip’s Background, current side hustle projects06:44 - In What Stage & Size are These projects and Elementary Analytics 11:41 - Launching & What Channel did Phillip Find to Work Most Effectively13:40 - Initial Costs to get Elementary Analytics off the ground15:24 - Main challenges for growing Elementary Analytics19:34 - Setting prices & Features for Elementary Analytics 21:26 - Freemium, SEO & CRO23:53 - Why Not Partnering With a Expert Co-Founder on a Pain Point?25:42 -  Learning Experience & would Phillip Would do  Differently Launching?27:32 - Building a Product Without a Market VS a Product Proven In The Market29:47 - Ideal Client Profile or Buyer Persona34:30 - What is the Impact of the Product & How Does It Differ From The Competition?30:00 - Advice for Those Who Want to Start Their Own SaaS Company39:54 - Top Influential Resources for Phillip42:20 OutroMentions:OutflashBaitcampElementary AnalyticsGoogle Data StudioUbbersuggestPeople:Tim FerrisNeil Patel Sett GodinChris GuillebeauPat FlynnBooks:The 4-work weekThe $100 StartupWill it Fly?Get In Touch With Phillip:Phillip's Linkedin Tag us & follow:Facebook  LinkedIn 

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