If you like the show, please leave a review on Apple Podcasts!Nuggets:“Never, ever, think about something else when you should be thinking about the power of incentives.” -Charlie MungerAction Steps:Determine what niche you are going to sell in firstOptimal co-founders might be content and SEO expertsBuild an in-house SEO team FundraiseGet people on the site through advertising the site itself and the productsDevelop the audience, then pitch vendors to partner with youExpand beyond your initial nicheLinks:Purple Orange PRVisably - Improve your brand's visibility in searchChris Dickey on LinkedInuberzonrebatekeyoutdoorgearlabUS ecommerce grows 44.0% in 2020Chris Dickey is the founder of Purple Orange PR and Visably, a new software to manage your brand’s visibility in search.
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