Dr. Kevin Masters is a clinical psychologist and a leader in the fields of health psychology and behavioral medicine. He is a professor of psychology at the University of Colorado Denver. He served a term as the Editor-in-Chief of Annals of Behavioral Medicine. He is a Fellow of the American Psychological Association and the Society of Behavioral Medicine. In this conversation with Vikas, Dr Masters discusses why it is difficult to take up a fitness habit and sustain and what are the key reasons that build a habit. The conversation will delight you and hopefully teach you a few things to continue with the love of running.About Vikas Singh:Vikas Singh, an MBA from Chicago Booth, worked at Goldman Sachs, Morgan Stanley, APGlobale, and Reliance before coming up with the idea of democratizing fitness knowledge and helping beginners get on a fitness journey. Vikas is an avid long-distance runner, building fitpage to help people learn, train, and move better.For more information on Vikas, or to leave any feedback and requests, you can reach out to him via the channels below:Instagram: @vikas_singhhLinkedIn: Vikas SinghTwitter: @vikashsingh101Subscribe To Our Newsletter For Weekly Nuggets of Knowledge!

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