In this episode, we sit down with 12, a former creative director at a major label who's now on a mission to help artists unlock their full potential independently. Drawing from his wealth of experience in the music industry, 12 blends his unique style and insights to guide artists through the process of developing their brand, creating engaging content, and standing out in a crowded marketplace. Known for his content strategies and tailored plans, 12 shares actionable advice on how artists can elevate their game and carve out their own space. Plus, he wraps up the episode with a powerful reminder: "IF NOT YOU, WHO?" Don't miss this inspiring conversation that's packed with tips to help you take control of your creative journey.   CLICK ON THE LINK BELOW TO GO TO APPLE PODCASTS, SPOTIFY AND iHEART MEDIA: RUBY'S ROUNDTABLE | RUBY DURHAM INSTAGRAM AND TIKTOK: @RUBYSROUNDTABLE FACEBOOK PAGE: @RUBYSROUNDTABLE PODCAST SOUNDTRACK: "IF NOT YOU, WHO?" Listen to "IF NOT YOU, WHO?" by rubydurham

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