Underwear market in China now bigger than ever

13/12/2023 24 min
Underwear market in China now bigger than ever

Listen "Underwear market in China now bigger than ever"

Episode Synopsis

The bra and underwear market in China has grown bigger than ever, with domestic brands quickly taking over the intimate wardrobes of a new generation of Chinese women. We discuss the recipe to success of these companies. On the show: Heyang, Xingyu & Brandon Yates